You may not by aware of it, but you are being tracked. Nearly every move you make on the Internet results in data that is gathered not just by governments, but by marketers, retailers, and just about any company looking for a financial edge. They harvest your information with near impunity. The journalist Adam Tanner has surveyed the world of personal data and investigated the companies mining it for profit. He joins us Friday to explore how big data could result in the end of privacy as we know it. [Rebroadcast]
Adam Tanner is a fellow at the Institute for Quantitative Social Science at Harvard University and was previously a Nieman fellow there. Tanner has worked for Reuters News Agency as Balkans bureau chief and San Francisco bureau chief. His new book is called What Stays in Vegas: The World of Personal Data—Lifeblood of Big Business—and the End of Privacy as We Know It [Amazon|Indiebound].
