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The Tastemakers

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Greek yogurt. Chia seeds. Croissant-donut hydbrids. Natural, organic, farm-fresh, bacon-flavored everything! The list of food trends is ever-changing and seemingly knows no end. According to the writer David Sax, whether or not you personally pay much attention to these trends, they reach into every nook and cranny of our culture. Sax has written a book about our evolving tastes. He joins us Friday to explore where food trends come from, how they grow, and where they end up. (Rebroadcast)

David Sax is a freelance writer specializing in business and food. His writing appears regularly in the New York TimesBloomberg Businessweek,Saveur, and other publications. He is the author of Save the Deli. His newest book is called The Tastemakers: Why We're Crazy for Cupcakes but Fed Up with Fondue [Amazon|Indiebound].

Doug Fabrizio has been reporting for KUER News since 1987, and became News Director in 1993. In 2001, he became host and executive producer of KUER's RadioWest, a one hour conversation/call-in show on KUER 90.1 in Salt Lake City. He has gained a reputation for his thoughtful style. He has interviewed everyone from Isabel Allende to the Dalai Lama, and from Madeleine Albright to Desmond Tutu. His interview skills landed him a spot as a guest host of the national NPR program, "Talk of the Nation." He has won numerous awards for his reporting and for his work with RadioWest and KUED's Utah NOW from such organizations as the Society of Professional Journalists, the Utah Broadcasters Association, the Public Radio News Directors Association and the Academy of Television Arts and Sciences.