NPR’s Shankar Vedantam says that in some ways, human behavior is the ultimate frontier of science. After all, there’s a lot we don’t know about why behave the way we do. But if we can get a glimpse at the unconscious patterns that influence us, Vedantam argues we have the potential to make big changes in our lives and our world. Shankar Vedantam is host of the popular podcast Hidden Brain, and he joins us to explain how science and storytelling can improve the human experience. (Rebroadcast)
Shankar Vedantam is NPR's social science correspondent and host of the Hidden Brain podcast. He's also the author of The Hidden Brain: How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars, and Save Our Lives [Indiebound|Amazon|Audible]